2024 MTV VMAs: Taylor Swift Takes Top Honour

The 2024 MTV Video Music Awards brought in a night of brilliant musical talent, with major wins coming in from Taylor Swift, BLACKPINK’s Lisa, and SEVENTEEN. Held on September 11, the event celebrated the global influence of artists, keenly highlighting K-pop domination.
The 2024 MTV Video Music Awards celebrated another electrifying night of music, performance, and cultural influence. Among this year’s victors were BLACKPINK’s Lisa and the K-pop group SEVENTEEN.

Taylor Swift


This was no exception to why the VMAs have continued showcasing strength and penetration of international acts. It was a year that sealed and confirmed the unstoppable rise of K-pop into the world music charts as Lisa took home the Best K-Pop for her hit Rockstar, while SEVENTEEN won Best Group.

Meanwhile, Taylor Swift continued to cement her legacy, as she took home Artist of the Year and a total of an incredible seven wins, including Video of the Year for Fortnight-a collaboration track featuring Post Malone. With this, Swift enters a group of the most awarded artists in VMA history.

Here’s a closer look at the winners in major categories.

CategoryWinner
Video of the YearTaylor Swift ft Post Malone – “Fortnight”
Artist of the YearTaylor Swift
Song of the YearSabrina Carpenter – “Espresso”
Best New ArtistChappell Roan
Best K-PopLISA – “Rockstar”
Best GroupSEVENTEEN
Best PopTaylor Swift – “Fortnight”
Best Hip-HopEminem – “Houdini”
Best AlternativeBenson Boone – “Beautiful Things”
Best R&BSZA – “Snooze”
Best RockLenny Kravitz – “Human”
Best AfrobeatsTyla – “Water”
Best CollaborationTaylor Swift ft Post Malone – “Fortnight”
Best LatinAnitta – “Mil Veces”
Best CinematographyAriana Grande – “We Can’t Be Friends (wait for your love)”
MTV Push Performance of the YearLe Sserafim – “Easy”
Best ChoreographyDua Lipa – “Houdini”
Best Art DirectionMegan Thee Stallion – “BOA”
Best Trending VideoMegan Thee Stallion ft Yuki Chiba – “Mamushi”
Song of the SummerTaylor Swift ft Post Malone – “Fortnight”

Swift, an industry giant, however, brought her overall VMA wins to a staggering 15 as she continued to dominate categories across genres with her music genre-bending style. Lisa’s win for Best K-Pop is another landmark in her solo career, which has taken off since her breakout from BLACKPINK, while the Best Group win by SEVENTEEN underlines the ever-expanding presence of K-pop in world music.

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